Johnny Ikon ♥'s....

Tags: fashion, johnny ikon, let the kids dance, ltkd.

Every now and then Johnny Ikon comes across a brand or company doing something special that I think you'll want to know about, and upcoming clothing label LTKD ('Let the Kids Dance') is one of those.

Selling a range of men's hoodies, t-shirts and vests, what I like about this label is that everything's created by British designers. The director of the company said, "The shortage of buyers prepared to take a chance on young, ambitious and highly talented British designers is detrimental to the status of the British fashion industry," so he decided to do something about it and trawled several British art exhibitions to select his designers.

And now the debut range is ready - go buy it for the boys in your life this Christmas!